Search Engines

Google recently made updates to its documented ranking systems page, which resulted in the removal of four ranking systems. Notably, three ranking systems were removed from the main list, while the page experience system was omitted from the retired list. The systems that were removed include mobile-friendly ranking, page speed, and secure sites.

Google prioritizes quality in AI-generated content for search results. Expertise, trustworthiness, and user-centricity are key. Transparency in content creation and purpose is advised. Aligning with these principles improves recognition and rewards in Google's ranking systems.

A few days ago Google pushed out a new and major algo update for local search (which industry's leading SEO resource "Search Engine Land" called "Pigeon" update). There aren't many details disclosed about the so-called Pigeon yet, but webmasters report considerable changes in their local rankings over the past few days.

Google recently tweaked its search algorithm to favor "mobile friendly" websites over non-optimized ones, which could cause clunky desktop sites to plunge in search rankings on smartphones.

I’m often asked the question, “Where do I start with SEO?” Though there is no one-size-fits-all approach, my answer is generally to find the biggest need for your site and start chipping away at it.